Protiviti Finds Only 35% Of Finance Leaders Can Measure AI ROI

The Common Question

How many companies are actually measuring return on their AI investments?

The Lesson in This Case

Three in four organizations have deployed AI, yet only 35% of their leaders can confidently measure what they're getting back – a gap that exposes how far deployment has outrun discipline. The core problem is structural: most organizations lack the data governance, cost-tracking rigor, and defined success metrics needed to calculate either side of the ROI equation before spending accelerates. Senior leaders approving AI budgets right now should treat measurement infrastructure as a prerequisite, not an afterthought – if you can't define what return looks like before the investment, you won't be able to defend it after.

Originally reported by CFO Dive. Read the full story here.