Broadridge Study Finds Generative AI Use In Finance Surged To 80%

Broadridge Study Finds Generative AI Use In Finance Surged To 80%

The Common Question

How fast are financial services firms actually adopting generative AI?

The Lesson in This Case

Generative AI adoption in financial services jumped from 31% to 80% in a single year, according to Broadridge's 2026 Digital Transformation study. That acceleration signals that the window for orderly, deliberate AI integration is closing fast – firms that are still in pilot mode are no longer early; they are behind. For CFOs and CIOs allocating AI budgets, the priority now is building the operational infrastructure to run AI at scale, not debating whether to start.

Originally reported by Forbes. Read the full story here.